Quote:
Originally Posted by Boostmeister
I'm apparently missing something. BMW calls itself, "The Ultimate Driving Experience", yet folks are clamoring for a vehicle that nearly drives itself.
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The general tagline is actual "Sheer Driving Pleasure" I think, "Ultimate Driving Machine/Experience" is mostly reserved for M cars I think.
And I guess we agree BMW also knows a 218i Active Tourer isn't the "Ultimate Driving Machine".
So as people wrote, BMW wants to make the boring tasks of driving less annoying, while still providing a great experience for spirited backroad driving (provided you choose an appropriate) model.