Quote:
Originally Posted by jdink
It sounds like BMW and Mercedes are facing hard times due to the looming US standards of 35 mpg (across all cars in a fleet) for 2015.
i.e. if you have one car that gets 70 mpg, you can have one that gets 1 mpg and meet the standards.
http://www.usatoday.com/money/autos/...my-rules_N.htm
Basically, because of the markets that BMW and Mercedes cater to, they will have a harder time with meeting these regulations. In order to do so they are going to have to spend a LOT of money, for which the return might not be so great due to their size.
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The ones that will really get screwed are GM, Ford and Chrysler. All three of them sell large trucks and SUV's the most.