It's one of those cars that's objectively bad design, but it catches the eye and that's what will make it desirable. Aside from the front I don't think it's a horrid looking ride.
Classically beautiful design is still there but modern consumers want trendy design in today's fast-paced, social media-driven world. BMW knows its customers lease in 2-3 yr increments and want the newest hottest thing once their leases are up. Hence all the controversial design as of late.
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Former
-2008 E90 328 black/brown
-2012 Lexus IS250 black/black
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