Quote:
Originally Posted by OkieSnuffBox
Wendy's has been selling fried, spicy chicken sandwiches since what, the 80s?
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Yes but that hasn't been the focal point nor has it been promoted heavily. Once these chains saw the success Chick-fil-a was having, they actually introduced sandwiches targeted specifically at competing with the Chick-fil-a chicken sandwich. I used to work in this industry and consulted for McDonald's as well as Chick-fil-a. I'm not in the industry anymore, but I recall at one point Chick-fil-a restaurants were outperforming McDonald's restaurants despite only offering chicken on their menu and only being open 6 days a week.