I was honestly a bit surprised...
Long story short, got a golden postcard in the mail from BMWCCA with the following notice on the front:
IMPORTANT: Verification of BMW Car Club of America member information is needed. Please Call 1-855-508-9042
Turns out, the point of the call was for someone to convince me I needed to sign up for something relating to an Oral History Project costing "two installments" of $199
I feel that this is a tasteless attempt to get money out of their members. Not $20 either... $400 a shot?!
If you get this card in the mail, save yourself the time and DON'T CALL.