Quote:
Originally Posted by 530iDriver
With BMWUSA ending heavy subsidized lease deals, you can expect their sales number to suffer. A new BMW X2 or 330i costs the average annual national income of an American family. Very few can swing the purchase of $50K+ new vehicles. Salaries have remained stagnant vs the prices of new cars and housing....
|
I just found it striking that the 2, 3, 4 series all declined, and 5, 7 series were up. I get more excitement for new models but when your bread and butter is off, that’s kind of worrisome. Clearly bleeding sales to elsewhere (Alfa, Audi, Mercedes...???) but who picking up the lion’s share of lost sales.